Pricing Your Home


Let us share with you what overpricing can do to the eventual sale price you receive for your home....

You will lose the excitement that a new listing generates. Agents are working with buyers who have seen what is currently on the market and are waiting for something new to be listed. Therefore, the most activity will take place in the first thirty days of a listing. Your home will probably receive its highest and best offers during this time. After that initial period, the only people who come to look at your home will be new buyers in the marketplace.

You will lose the most qualified prospects! Buyers will not just "make an offer" because they probably will never see your property. They will view the properties that are priced within their purchase power range, knowing that they cannot afford anything above their price range.

Overpricing helps sell other, more competitively priced homes first. Your home may be used to demonstrate the good value of other properties. Your objective should be to enter the market in a position that will atract prospects, not drive them away.

Your home may become stale on the market. Prospects may wonder why it has been on the market so long or if something is wrong with the property, even after you lower the price. You may even have to settle for less than market value. A house takes on a reputation suprisingly fast, so dont wear out your welcome on the market.

You lose a strong negotiating position when you house is on the market a long time, both financially and mentally. Prospects will not "rush" to make an offer on an overpriced property and you may feel compelled to accept less when they finally do.

If you do get an offer, the contract may fall through because of appraisal problems. The lender must justify the price to the market.

As you can see pricing your home correctly will make a tremendous difference in how fast it sells and for how much we make it our business to know the market and price our clent's homes to sell for the most moeny in the least amount of time - and we are good at it. Just ask our past clients.